The Grocers: The Rise and Rise of the Supermarket Chains
Brand: Kogan Page

The Grocers: The Rise and Rise of the Supermarket Chains

  • Publish Date: 1999-10-01
  • Binding: Hardcover
  • Author: Andrew Seth;Geoffrey Randall

Regular price $14.41 Sale price $59.29

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The Grocers is a unique, in-depth examination of the astonishing rise and rise of the major international supermarkets which have led in way in the retailing revolution of the past 20 years. The authors unrivalled access to the top decision-makers in all the leading companies makes the book a 'must read' for anyone in business today, retailers, managers, or students who wish to learn from the companies which have blazed the trail in the area of competencies, competitive strategies, marketing, internationalization, and world best practice customer service levels.

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