Attracting Equity Investors: Positioning, Preparing, and Presenting the Business Plan (Entrepreneurship & the Management of Growing Enterprises)
- Publish Date: 1998-12-21
- Binding: Paperback
- Author: Dean A. Shepherd;Evan J. Douglas
This book is designed to help entrepreneurs understand how to obtain funding from an investor for the creation or development of a new business venture. It discusses how to evaluate a business concept from an investors perspective before moving onto an examination of the practical issues involved, such as writing a compelling business plan and making a convincing presentation.