Applying Communication Theory for Professional Life: A Practical Introduction
- Publish Date: 2004-10-12
- Binding: Paperback
- Author: Marianne Dainton;Elaine D. Zelley
Applying Communication Theory for Professional Life: A Practical Introduction is the first communication theory textbook to provide practical material for career-oriented students. The inclusion and analysis of real-world case studies illustrate the application of theory in a variety of professional settings. Whereas other communication theory texts have a more academic focus on theory or research methods,this bookis specifically designed to introduce communication theory in a tangible way. The featured theories are those that have strong pragmatic value and clear applicability to communication and business practitioners.